Hello. My name is Ross. I'm an Art Director specialising in UX Design and Branding.

As the lead designer, I directed Volopa's brand and app overhaul, which led to an impressive 4400% increase in user sign-ups. With the application of cutting-edge UX methodologies and tools, this transformation was rooted in engaging, data-driven, user-centric design and the creation of a dual-tier brand identity.

At Vantage Media's birth in 2018, I came in as the Art Director, overseeing the creation of a strong visual identity, including an award-winning magazine and a successful rebranding of a fintech company, alongside establishing effective design processes.

As the sole designer for Automobile Club Villars, I brought a fresh identity to a classic car club, modernising their brand and redesigning the website for an enhanced mobile-first experience. This revitalised approach resulted in an impressive 500% increase in member signups.

Serving as Tempus Magazine's Creative Director for 6 years, I reimagined the brand, executed a magazine overhaul, and led a website revamp. From conceptualisation to production, I worked with luxury icons and brands to evolve a timeless aesthetic, resulting in prestigious award recognition, including the Top Global Luxury Media in 2023.

Conceived a quick-turnaround printed guide with digital enhancements for Jaguar's rally drive, combining meticulous information design with Spotify playlists and Google Maps links for an engaging, user-friendly journey experience.

Revitalised Duke of London’s brand identity, integrating traditional elements with modern aesthetics. Created a robust colour system, typographic hierarchy, and a scalable logo incorporating intricate crest designs. The rebrand extended across all business facets, proudly showcased on premises, cars, and decals.

Coordinated the UX and web design for artist Aleksandra, creating a minimalist yet compelling portfolio site that showcases her diverse work. Utilised Figma, Webflow, and coding skills to deliver an uncluttered, fluid, and natural user experience within a tight timeline.